San Mateo, California (PRWEB) April 22, 2008 -- Greenplum (http://www.greenplum.com), a leading provider of database software (http://www.greenplum.com/index.php?page=greenplum-database) for business intelligence, is marking Earth Day this year by encouraging companies to consider the environmental impact of their technology investments when selecting data warehouse solutions. The company has also joined the Business Council on Climate Change (BC3 (http://bc3sfbay.org/index.html)), a partnership of San Francisco Bay Area businesses committed to reducing greenhouse gas (GHG) emissions. By joining BC3 and signing on to the five Principles for Climate Leadership, Greenplum has pledged to address GHG emissions throughout its operations and corporate culture.
The explosion of data in many industries is driving significant investments in data warehousing hardware, which in turn brings a cost to the environment: large data warehouse systems can consume significant amounts of power and require equally costly cooling resources. The Greenplum Database solution combines smart design with innovative, flexible hardware configurations to enable users to squeeze a great deal of data into a small space. Not only does a Greenplum solution deliver a lower footprint for the same amount of data as a competitive offering such as Teradata's data warehouse appliance, but it delivers the query speed and the extremely high data I/O rate demanded by the new generation of customers with enormous data sets.
For example, during its vendor selection process, a very large internet service company determined that it would require 37 racks of a competitor's hardware to store their immense data set, while they could store and manage the same quantity of data using Greenplum Database with just seven racks. Beyond the clear savings in hardware costs, this customer's Greenplum solution takes up less space, has lower power and cooling costs and is more environmentally friendly.
"With our standards-based technology running on commodity hardware, it is easier than ever for companies to invest in energy-efficient database solutions, which is good for the environment and good for the bottom line. Greenplum will continue to innovate in ways that further decrease energy usage and reduce the carbon footprint of our data warehousing solutions," said Bill Cook, CEO of Greenplum.
About Greenplum
Greenplum develops the world's fastest, most scalable database software for Business Intelligence and Data Warehousing. Greenplum Database, the company's breakthrough database software product, enables companies to analyze terabytes of information faster and more cost effectively than traditional data warehouse solutions, allowing organizations to fully leverage their data to gain critical insights into the past, present and future and achieve and extend their competitive advantage in the marketplace. Greenplum Database also powers the Sun Data Warehouse Appliance, which integrates servers, storage and database to deliver industry leading performance, scalability, and cost of ownership. For more information about Greenplum, visit www.greenplum.com.
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